Mohammed Ali Ahmed

  >   Mohammed Ali Ahmed
  • Mohammed Ali Ahmed
  • Managing Director & Chief Executive
  • EFU Life Assurance Ltd

Mr. Mohammed Ali Ahmed has 29 years of professional experience in the life insurance industry and is an Actuary by qualification. He started his career at a trainee position and over the last three decades has risen through the ranks to reach an executive management level. Ali joined EFU Life in 2002 and prior to this he was part of the Actuarial Department of State Life Insurance Corporation from 1994 to 2002.

In his 21 years of experience with EFU Life, Ali has been directly responsible for diverse areas including Actuarial Services, Product Innovation, Investment Fund management, Bancassurance Sales, Marketing & Brand Management, identifying Growth Segments and Digital/Mass Market/Alternative Distribution Channels. Over the last few years, he has actively developed the enterprise level strategy for the organization, working closely with the CEO and the Board of Directors to define, assess and implement strategies in all business areas of the Company.

Ali has been actively associated with the Insurance Association of Pakistan, Institute of Chartered Accountants Pakistan, Pakistan Society of Actuaries, Pakistan Insurance Institute, the regulator as well as various international organizations (such as GIZ, German government’s social development arm) over the last many years as part of various think tanks, committees and working groups regarding insurance laws and industry initiatives and innovation. He has presented in many local and international conferences/seminars/workshops on diverse topics on insurance, risk management, distribution channels, technology, and change management as well as social and economic development.

Ali is a “Certified Director” from The Institute of Chartered Accountants of Pakistan.